Shock is probably the right word. You folk out there with television have probably seen this many times over but I hadn’t until today. The Aston Martin Cygnet:
However, not just anyone will be able to buy a Cygnet. In order to snap up one of the must-have urban machines, you have to already own an Aston Martin, as the firm is only making them available to existing customers. The company has identified that around 30 per cent of owners have small cars such as the MINI or Smart ForTwo in their garages, using them for short journeys to and from city-based offices. Now Aston is giving them the chance to buy their very own ‘luxury commuter’.
Dr Ulrich Bez, Aston Martin chief executive, explained more about the Cygnet: “Now is the right time for Aston Martin to take this bold step to embark on this special project – made possible with the support of an organisation of Toyota’s stature and capability and the intelligent design and perfect city car package of the iQ.